About Indoin Group

Leading the agriculture revolution with innovative solutions for sustainable farming

OUR STORY

Empowering Farmers Since Day One

Indoin Group is a pioneering agricultural solutions company dedicated to transforming farming practices through innovative crop protection and nutrition products. With decades of experience in the agri-tech industry, we've built a reputation for excellence and reliability.

Our journey began with a simple mission: to empower farmers with high-quality, effective, and sustainable agricultural products. Today, we serve thousands of farmers across multiple regions, helping them achieve better yields while preserving the environment.

Through continuous research, development, and collaboration with agricultural experts, we've developed a comprehensive portfolio of products covering insecticides, fungicides, herbicides, and plant nutrition solutions.

Industry Leader Recognized for excellence in agricultural innovation

Indoin Logo

Each alphabet in the pictorial logo of INDOIN reflects our philosophy and brand values. The green color in the Indoin logo symbolizes prosperity, health, value, and nature, representing our commitment to sustainable growth and agricultural progress. The tricolor leaves, separated by a white background at the beginning of the logo, represent the flag colors of Indonesia and India, from which the name Indoin is derived. These three colors symbolize Passion, Energy, and New Hope, reflecting the spirit that drives our company forward.

Milestones That Define Us

2015

Established Indoin Business Group in Jakarta, Indonesia
Acquired 8 brands and registrations from BAP Indonesia
Started building the foundation for crop protection business operations
Initiated product portfolio expansion in Indonesia
Strengthened market presence through strategic acquisitions
Developed initial sales and distribution network
Marked the beginning of Indoin’s growth journey

2016

Acquired brands of Megmmani Organics Ltd
Launched seed company Masco Agri Genetics
Established tie-ups with reputed research-based companies
Acquired 2 brands and registrations from FMC Indonesia
Commercialized 18 brands under B2B provincial model
Expanded product registration activities in Indonesia
Strengthened business partnerships and distribution channels

2017

Shifted to a new corporate office in Indonesia
Acquired brands of Zeenex Group of Companies and Rolimex Indonesia
Expanded Product Development Team across Indonesia
Launched Hybrid Corn in Indonesia
Acquired Abamectin registrations and brands from MKD Indonesia
Increased total brand portfolio to 30 brands
Introduced flagship brands Emperor 475 SC and Monalisa 300/33 SC

2018

Applied registrations for multiple new chemistry and combination products
Received award as Fastest Growing Agro Input Company in Indonesia
Transitioned business model from B2B to B2C
Expanded team size significantly across operations
Strengthened nationwide distribution network
Increased focus on direct farmer engagement
Accelerated growth in crop protection business

2019

Launched Herbinator 80 WG in corn herbicide segment
Expanded Indonesia team size to 100+
Initiated India operations with crop nutrition products
Introduced selected crop protection products in India
Finalized formulation plant setup in India
Added multiple new products in Indonesia market
Applied 30+ product registrations in India

2020

Launched Fastdone 2/4/20 OD with 3-way combination in Indonesia
Completed team setup across North India operations
Expanded product launches in Indonesia market
Achieved continuous double-digit growth despite Covid-19 challenges
Completed formulation unit setup in Gujarat, India
Strengthened manufacturing and operational capabilities
Expanded presence in both Indonesia and India markets

2021

Launched Emdox 50/100 SC and Tri-Fast 150/300/50 EC in Indonesia
Commenced ERP implementation with Microsoft Dynamics 365
Expanded operations into West India market
Strengthened onion crop protection portfolio
Improved operational systems and business processes
Enhanced organizational efficiency through digital transformation
Continued expansion across regional markets

2022

Introduced new team structure and HR policies
Signed exclusive distribution tie-up with FMC for Ferterra in Indonesia
Team size crossed 300+ across Indonesia and India
Expanded portfolio to 50+ brands across segments
Fastdone 2/4/20 OD received Best Performance Product award
Organized nationwide badminton championship for Indoin’s 7th Anniversary
Strengthened market leadership in crop protection segment

2023

Became first company to introduce Pymetrozine combination after patent expiry
Launched first crop nutrition product “Indoboom”
Started office operations in Singapore
Inaugurated new corporate office in Jakarta
Expanded Head Office marketing department
Increased crop-focused and brand-focused initiatives
Strengthened international business presence

2024

Ferterra sales achieved double volume growth from FMC base figures
Strengthened leadership position in Citrus Insecticide segment
Initiated retailer engagement program RVC (Real Value Club)
Launched digital incentive platform for field team members
Organized first distributor trip to India
Started Management Trainee Program with agri-graduates
Expanded retailer and field team engagement initiatives

2025

Achieved record sales and scale growth across multiple brands
Celebrated 10th Anniversary with business partners and teams
Organized 4th edition of Indoin Anniversary Badminton Championship
Conducted Annual Performance Awards across all regions
Initiated quarterly Product Training Program for field teams
Started Project Trainee Program with 50+ agri-graduates
Strengthened field-level development and recognition programs

2026

Consolidated product portfolio with focus on key brands and nutrition segment
Expanded Project Trainee Program to 100 new recruits
Targeted development of 400+ professional team members in Indonesia
Planned business expansion into Thailand market
Strengthened long-term regional growth strategy
Increased focus on nutrition and flagship product segments
Continued investment in people development and business expansion

WHAT DRIVES US

Vision & Mission

Our Vision

To become worlds most valued company by DELIVERING REAL VALUE to our customers. Build most trusted association with our partners, customers and team members.

Our Mission

To change perception of brand from HIGH PRICE TO HIGH VALUE.

OUR VALUES

WHAT WE STAND FOR

Our core values define the way we innovate, build relationships, and deliver real value to farmers, partners, and communities.

Passion

We Are Passionate About Our Company, Our Brands and Our Values.

Integrity

We Will Act with Absolute Integrity.

Value Creation

We Will Build and Share Real Value.

Ownership

We Will Do What Needs to Be Done.

Trust & Teamwork

We Recognize That We Are Stronger and More Effective As A Team Than As Individuals.

RVB – Real Value Brand

Learn About Real Value Brand

A Real Value Brand is built on facts, not assumptions, proven through performance, importance, and usefulness. False value, built on customer ignorance and hyped branding, fades as customer awareness and real value experience grow.

With its REAL VALUE BRANDS, Indoin is committed to providing useful and economical farm solutions that support sustainable agriculture.

Giving Back to Communities

Our commitment extends beyond products — we actively invest in the communities that grow our world's food.

Farmer Education

Empowering farmers through field demonstrations, knowledge sharing, and practical agricultural guidance to support better farming practices and improve productivity.

Serving Community

Committed to social responsibility through community support and sustainable development initiatives.